What is RERA-compliant advertising?
RERA-compliant advertising is real estate marketing that follows the Real Estate (Regulation and Development) Act, 2016 and state RERA rules, typically displaying the project registration number and website, and avoiding false or misleading claims about approvals, amenities, timelines or returns.
Each state has its own authority, such as K-RERA in Karnataka and MahaRERA in Maharashtra, with specific display requirements.
Artist’s impressions and AI-generated imagery should be clearly labelled and must not misrepresent the project.
Why it matters in Indian real estate
Non-compliant ads risk penalties and erode buyer trust. Compliance should be built into the creative process, not checked at the end.
Ready when you are. So is Mira.
Book a 30-minute strategy call, or ask our AI agent anything right now.